About PSC

For us at PSC, we pride ourselves on being a dedicated team of bike enthusiasts.  The ‘Ride’ is a huge part of our life and a very passionate part of who we are.  For some of us it is genetic for others it is just in our blood.

PSC has a long history in Frankston, longer than White Hill on the back of Arthur’s Seat.  Owner operator, Simon King has been a part of the cycling fraternity for over 30 years, the last 9 being at PSC.  Simon in his own right has previously held 5 Australian Titles and has ridden track and road through out Australia and the world.

Today he and his team are creating an unsurpassed level of quality and service for the discerning customer.  Partnerships with Avanti and Specialized have formed the vision of the “Best Cycling Brand in the World”.  There is no end to this statement, just a constant progression of improvements.  We want to be part of that journey, providing today’s rider with an unparalleled experience.

What motivates us to ride takes many shapes and forms.  Whether that be a bubble of pride when you’ve climbed that huge hill or broken the speed limit going down it, dropping the extra unwanted kilos, getting great air in the park or simply knowing that your fitness, health and longevity are improving.

Let us help you find that experience – that passion that we all get from the ‘Ride’.

Your Team @ PSC